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Thread by Thread: Resilience and Circular Style from Ukraine | Inclusive Plug RE:IMAGINE Episode 6
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Thread by Thread: Resilience and Circular Style from Ukraine | Inclusive Plug RE:IMAGINE Episode 6

In this episode of RE:IMAGINE, we spotlight PLNGNS, a sustainable fashion brand from Ukraine that was born just months before the full-scale war broke out. Against all odds, the brand has not only survived but thrived – becoming a symbol of resilience, creativity, and commitment to ethical values in one of the world’s most resource-intensive industries.

The story of PLNGNS is more than just fashion – it’s about building a movement. With a circular economy approach at its core, the brand prioritizes sustainable materials, minimizes waste, and promotes longevity over fast trends. In a sector where 92 million tons of textile waste are generated each year, every choice matters – from how garments are made to how they are worn and disposed of.

In times of crisis, the temptation is to compromise. But PLNGNS proves that sustainability is not a luxury – it’s a necessity. By rethinking design that could serve the needs of people with disabilities and embracing circular principles, they show how fashion can raise awareness within communities, reduce environmental impact, and offer consumers a meaningful alternative.

Tune in to hear how PLNGNS is redefining the future of fashion – thread by thread, choice by choice.

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Authors

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Nataliia Koshovska

Before joining RECONOMY as a Gender and Social Inclusion Manager, Nataliia, originally from Ukraine, worked within the UN system for 11 years in particular as a staff member of UNFPA and UNICEF in the development and humanitarian contexts. Nataliia is a passionate human rights advocate and focuses professionally on women’s economic empowerment, stereotypes-free education and career choices as well as promotes gender equality and zero tolerance to violence in the corporate sector.

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